The same question pops up in consultations and forums: can the appearance of cellulite-affected skin be improved? Yes, but the first step is to change our perspective : we're not talking about "flaws," but rather skin conditions that we live with. Eight out of ten women have cellulite, and most develop stretch marks at various stages, from adolescence to motherhood or menopause. It's time to leave taboos and perfectionism behind and move on to actions that add up .
“The first thing is to normalize these conditions. They're not a defect… That doesn't mean we can't take care of ourselves and feel better .” — Thaís Bernasconi, co-founder.
What are they and why do they appear?
- Stretch marks : small scars caused by rapid stretching of the skin (weight changes, pregnancy, growth).
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Cellulite : Influenced by hormones, genetics, and lifestyle ; it also appears in thin and athletic women.
They don't distinguish between age and size, and part of the frustration stems from unrealistic cosmetic promises . Honest and sustainable approaches are better.
How cosmetics help (and how to choose)
- The current approach combines natural ingredients with proven active ingredients: oils that nourish and promote elasticity , antioxidant extracts that help combat oxidative stress, and formulas that support microcirculation . Pleasant, fast-absorbing textures encourage daily use— consistency is the real difference.
Our favorite gesture: Golden Cherry Oil
- Golden Cherry Oil was born with a clear idea: to work without promising miracles . It is an anti-stretch mark and anti-cellulite body oil that combines science and the antioxidant power of the Jerte Valley cherry to deeply hydrate , improve elasticity and strengthen the skin barrier , helping to prevent and reduce the appearance of stretch marks and cellulite. Its formula includes cherry extracts , vitamin E , aloe vera , jojoba and vegetable squalane ; it is quickly absorbed , does not leave a greasy feeling and is easy to integrate into your daily routine.
“It’s not about waiting for a miracle, but rather integrating a product that provides hydration, elasticity, and well-being … and reminds you every day that your skin deserves to be cared for .” — Ainoha Mantaut, co-founder.
How to use it to notice more
- After showering , with slightly damp skin.
- Upward massage for 3–5 minutes on target areas (thighs, buttocks, hips, abdomen).
- Journal : the key is regularity (morning and/or evening).
- Add habits that help: hydration, movement, rest, and avoiding excessively tight clothing.
What we don't promise you (and why)
- There's no cosmetic product that completely "erases" cellulite or stretch marks. There are formulas that improve their appearance with consistency, comfort, and a user experience you'll want to repeat. That's the path that really works .
In summary
- Normalize : it's common and it doesn't define you.
- Choose well : antioxidants, nourishing oils, microcirculation support.
- Be consistent : light textures and a daily ritual make all the difference.
- Golden Cherry Oil : an honest ally for hydration, elasticity and visible comfort .
